College: I Came, I Cried, I Created
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Welcome to my graduation collection - a colorful compilation of everything I have created, conquered and (barely) survived during college! From passion projects to proud moments, it’s all here. Think of it has my personal highlight reel - minus the caffeine-fueled breakdowns.
Zendaya Media Kit
Description: My final graduation assignment for my "Advertising & Marketing" class required me to pick a celebrity figure and prepare a Media Kit and three press releases for that celebrity over the course of the semester.
Podcast
Description: Students in my "Digital Media Strategy & Publishing" class had to make an episode of a podcast to showcase our interview skills as one of our final projects during my junior year.
Audi of America Internship
Description: We were asked to identify a celebrity who would be a good partner for the Audi of America brand and give a pitch for my internship with the "Black Automotive Media Group," which teamed with "Audi of America."
Hines Building Maintenance Brochure
Description: During my temporary position with Hines Building Maintenance, I had the opportunity to collaborate with their marketing specialist on the creation of their sponsorship package brochure
Advertisement
Description: We were assigned to develop an advertising for our own fictitious agency for my "Advertising & Marketing" class.
Essays & Presentations
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During my 6-month internship with "Bobby Pen," I was able to contribute to the "Bobby Pen" media brand by producing press releases and designing Instagram advertisements.
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As part of my 6 month internship with “Bobby Pen”, I helped support the brand’s social media efforts by creating a featured Instagram post honoring Teachers Appreciation Day
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For my final writing assignment in my Writing & Reporting Across Media class, I was tasked with composing an essay on any topic I would like. I chose the topic of examining Chronic Traumatic Encephalopathy in football players. The essay examines the causes and symptoms of CTE, and includes interviews with both a player and a coach to provide firsthand perspectives on the issue.
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This essay was part of my final for my Strategic Planning for Multichannel Communication Campaigns class in which we applied the SIP (Strategic Integrated Planning) model to a real-world brand. I selected BERO Brewing and analyzed its marking strategies, brand positioning, and communication approach through the SIP framework
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A presentation was also a part of my final for my Strategic Planning for Multichannel Communication Campaigns class. I selected BERO Brewing and analyzed its marking strategies, brand positioning, and communication approach through the SIP framework.
COLLEGE HOSTED EVENTS
COLLEGE HOSTED EVENTS
Malcom & Marie Movie Analysis
This college lead discussion event hosted by one of the campus organizations, S.T.A.R.S, centered around the film, Malcom & Marie, exploring its portrayal of toxic relationships, emotional manipulation, and communication breakdowns. Participants engage in thoughtful dialogue to unpack the film’s deeper messages and analyze the dynamics between the characters.
The Grapevine Live
This presentation was developed in collaboration with Lincoln University’s Campus Activities Board as a proposal to host The Grapevine, a former YouTube channel, known for their group discussions highlighting topics that pertain to the Black community. At the time, the group was hosting a college tour series, which I pitched the idea to our Student Life & Leadership Director, aiming to bring the group to our campus for a live event that would spark student engagement and showcase our campus community.